Recruiting, Retaining and Compensating your
Companies are always seeking a competitive advantage that will catapult the ahead of their competition
permanently. In the past things such as location, production, distribution,
supply cost, pricing, innovation and speed to market have been the key to
competitive advantage. Today organizations are recognizing that the best and
last source of competitive advantage is in a company's unique human capital -
it's employees - and the process for managing and aligning your workforce.
Companies that act early in identifying and measuring the human capital factors
and aligning their human capital strategy with business strategy will carve out
a significant advantage. Competitors will have difficulty in copying these moves
because they lack the unique people processes and technologies that make the
alignment work at a particular company.
One of the most critical factors in aligning business strategy with people
strategy is the ability to effectively communicate with a company's workforce. A
great business strategy that cannot be understood by the people responsible for
it's execution is likely to fail.
There are some questions that your workforce should ask regarding task they are
performing for the company.
Does the proposed action fit within the overall business
What is the return on investment?
How long until the results are evident?
The process of answering these questions will quickly change the
mindset (and ultimately, the behavior) of management and employees.